The Mamdani campaign wasn’t just about clever TikToks (though they’ll undoubtedly be remembered). It was about using digital organizing as a bridge to old-school grassroots mobilization at scale.

📱 Calling all nonprofit texters! Think you know the ins and outs of texting in a way that won’t land you in the “SPAM” folder or in legal hot water? Take the quiz.

Here are three ways you can intentionally bring more hope and joy into your marketing and fundraising communications.